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Marketing & Sales

Insights, templates, and case studies for screenwriters and producers

  1. Blog
  2. Marketing & Sales
All67Articles64Case Studies1Templates2AI & Automation36Storytelling9Development30Pre-Production9Production5

Marketing & Sales

6 items
From Data to Dollars: Leveraging Market Insights for Box Office Success
ArticleMay 2, 2025·10 min read

From Data to Dollars: Leveraging Market Insights for Box Office Success

How AI-driven market insights, from comparable film analysis to box office predictions, can inform creative decisions and business strategies, helping filmmakers turn script data into box office dollars.

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Maximizing ROI: Using AI to Evaluate Script Marketability

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ArticleJul 15, 2024·4 min read

Maximizing ROI: Using AI to Evaluate Script Marketability

Explore how AI-powered script analysis tools can help producers and investors evaluate script marketability and maximize ROI in film and TV projects.

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Mastering the Art of Movie Packaging
ArticleJun 12, 2024·3 min read

Mastering the Art of Movie Packaging

Discover the intricacies of movie packaging and how AI tools like Prescene can help evaluate a script's potential

Marketing & SalesRead
Why Comparables (Comps) Are Crucial in the Entertainment Industry
ArticleJun 10, 2024·5 min read

Why Comparables (Comps) Are Crucial in the Entertainment Industry

Explore the importance of comparables (comps) in the entertainment industry and how AI tools like Prescene can enhance the process of analyzing similar projects for better decision-making.

IndustryRead
The Rise of Streaming Platforms: How They've Revolutionized the Entertainment Industry
ArticleJun 8, 2024·6 min read

The Rise of Streaming Platforms: How They've Revolutionized the Entertainment Industry

Explore the impact of streaming platforms on the entertainment industry, from increased accessibility and original content production to global reach and data-driven decision making.

IndustryRead
AI Script Coverage: The Secret Weapon for Selling Your Screenplay
ArticleMay 27, 2024·4 min read

AI Script Coverage: The Secret Weapon for Selling Your Screenplay

How AI Script Coverage Can Help You Write a More Marketable Script

IndustryRead